Rory Sutherland is the Vice Chairman of Ogilvy Advertising and an author.

Transportation is getting quicker. As we reach close to terminal velocity for getting from A to B, behavioural scientists should be looking at how journeys can be made more enjoyable, not quicker. Yet Google Maps and public transport never takes this into account.

Expect to learn why all Indian restaurants deserve a Michelin Star, why the crema on your coffee was a branding stunt, why Rory is in love with his new Ford Mustang Mach-E, how a glass-sided toaster can change your life, Rory's thoughts on Insulate Britain, how stepping on pavement cracks can increase bear attacks and much more...

Extra Stuff:

Buy Transport For Humans - https://amzn.to/3oCzzSl

Follow Rory on Twitter - https://twitter.com/rorysutherland

Get my free Reading List of 100 books to read before you die → https://chriswillx.com/books/

To support me on Patreon (thank you): https://www.patreon.com/modernwisdom

-

Get in touch.

Instagram: https://www.instagram.com/chriswillx

Twitter: https://www.twitter.com/chriswillx

YouTube: https://www.youtube.com/modernwisdompodcast

Email: https://chriswillx.com/contact/

Learn more about your ad choices. Visit megaphone.fm/adchoices

#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks 01:33:36

Modern Wisdom

Shownotes Transcript

PodQuest PodQuest Podcast Discovery Engine tailors playlist for your curiosity

#401 - Rory Sutherland - The Psychology Of Transport, Google Maps & Bear Attacks