Would your real estate investing business benefit from better negotiating tactics? Of course it would!

On today’s show, Brandon and David sit down with J and Carol Scott, as well as Mark Ferguson, co-authors of the new BiggerPockets book The Book on Negotiating Real Estate. The authors discuss several powerful negotiating strategies, plus common misconceptions about negotiating, how “winning” in negotiating doesn’t always mean the other side is losing, and how the best deals are done through building rapport (with examples of how to do just that).

You won’t want to miss their tips on how to prepare for a negotiation beforehand—something that’s made them hundreds of thousands of dollars over the years—and how to negotiate with your own contractor to get the best prices possible!

This episode is full of advice to help you, the investor, save money and get deals. If you want to experience better results getting what YOU want out of a deal, download this one today!

In This Episode We Cover:

Introducing J, Carol, and Mark
Common misconceptions about negotiating
How winning doesn’t always mean the other side losing
The right mindset when it comes to negotiating
How building rapport can get you deals
Learning to shift the negotiation off of price and into something else
Tips in preparing for your negotiation beforehand
Negotiating with your contractor to get the best deal possible
The tip that’s made them hundreds of thousands of dollars over the years
How they closed on a deal using negotiating tactics to lower the price on an already great deal
And SO much more!

Links from the Show

Books Mentioned in this Show

BRRRR by David Greene
The Book on Flipping Houses by J. Scott
The Book on Negotiating Real Estate by J. Scott, Mark Ferguson, and Carol Scott
Moneyball by Michael Lewis
The Book on Rental Property Investing by Brandon Turner
Long-Distance Real Estate Investing by David Greene
The Millionaire Real Estate Investor by Gary Keller
Now, Discover Your Strengths by Marcus Buckingham
Too Perfect by Jeannette Dewyze & Allan Mallinger
The ONE Thing by Gary Keller and Jay Papasan

Tweetable Topics:

“90% of negotiation is literally the skills all of us already have.” (Tweet This!)
“Treat every conversation as a discussion as opposed to as a questionnaire.” (Tweet This!)
“Negotiate everything, always.” (Tweet This!)
“The person who cares the least has the most power.” (Tweet This!)

Connect with J and Carol

Connect with Mark

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321: How to Negotiate Real Estate—Expert Deal-Making Tactics with J and Carol Scott and Mark Ferguson 01:20:47

BiggerPockets Real Estate Podcast

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321: How to Negotiate Real Estate—Expert Deal-Making Tactics with J and Carol Scott and Mark Ferguson